CULTURE, IDEAS & CURRENT AFFAIRS

Good questions.Fresh perspectives.

What you watch. What you read. What’s happening. Alex connects the dots—with curiosity, thoughtful questions and a little humor.

Our first episodes are on the way.

Alex, your host at Idea Side Up
Alex, your hostIdea Side Up
with Alex

The news moves fast.
Good questions stay with you.

A film, a book, a trend or a headline can start a good conversation. We look for the ideas underneath, the context that matters and the everyday examples that make things click.

  • Current affairs
  • Technology
  • Money
  • Life & trends
  • Film & series
  • Books

02 / THE SHOW · WITH ALEX

Idea Side Upwith Alex.

One question starts the conversation. Alex follows it with examples, context and humor to find an idea worth taking into everyday life.

Coming soon · 2–3 conversations a week.

  1. Beyond the headline

    What changed, why it matters and the questions worth asking before accepting the story.

  2. Culture, up close

    Books, films, series and trends. What they reveal about us—and why they get people talking.

  3. Questions for everyday life

    Money, technology, habits and decisions. Things we all talk about and rarely stop to understand.

Coming to YouTube and Instagram: full conversations and short ideas worth sharing.

Start with a practical resource
From Idea to Your First Sale with AI, English edition by Gustavo Vasquez Martan

03 / OUR FIRST RESOURCE · FREE · ENGLISH EDITION

From Idea to Your First Sale with AI.

A practical guide by Gustavo Vasquez Martan.

Turn a business idea into something you can test. Work through 12 chapters, 30 prompts, AI agents and practical examples to research an opportunity, build a prototype and work toward your first sale.

Complete revised edition · 74 pages in PDF. Free access. No sign-up required.

Look closer.
Think it through.

Descubre Alta Edición en español